35% of Amazon’s revenue is driven by recommendation engines embedded in the store. A good recommendation engine will increase sales through cross-selling and improve profits by recommending higher-margin products.
Customers who receive relevant recommendations have a better user experience, and end up with higher value baskets. Moreover, recommendation systems can push higher-rating or higher-margin products.
An integrated program that offers product suggestions based on clients’ past purchases and similar or complementary products.
InsightOut Analytics is a consulting firm for Data Science, Machine Learning & AI.
We develop complete business solutions which enable our clients to stay competitive in their industries by taking data-driven decisions.
Get in touch